The business of television is under pressure as never before. As online distribution explodes, the demand for content grows with it while the traditional business model that pays for it is changing fast. The good news is that production and distribution technologies are changing just as fast. Taking the place of rooms full of dedicated hardware are virtual processes running on standard servers and available to video customers anywhere in the world. Join Globecomm at the 2018 NAB Show in Las Vegas (booth SU3117) and see how we are helping to shape the future of television.
The video headend is the main core of video management and it controls a variety of functionalities, including ingest, storage, management, and packaging. Traditionally, this complex workflow required an equally complex array of specialized devices, daisy-chained together and controlled with a mix of analog and digital systems. Costs were high, management was difficult and hardware failure was an ever-present concern. Recently, however, software virtualization has made possible a revolution in video headend design.
Software is no panacea, however, nor is the cloud the answer to every storage and distribution requirement. Content producers rightfully insist on tight control over the creation, storage, processing and distribution of the content that provides their revenue stream. They need to integrate software in virtual environments that can hybridize existing systems and connect with satellite and fiber networks as extensions of the cloud, offering a robust and reliable path to growth in capacity with minimal cost.
Read the white paper, “From Capex to Opex in Broadcast Distribution.”
If you are attending NAB, we invite you to visit our booth to learn about Globecomm Vector℠, a Virtualized Video Headend. Vector simplifies the processing, packaging and customization of video content for multi-platform delivery across DTH, OTT, IPTV, cable and terrestrial TV.
Scalable to hundreds of channels, Vector’s IP-centric platform leverages Globecomm’s robust satellite, IP and fiber content delivery networks and the company’s extensive experience with design and integration of media infrastructure.
Vector replaces the need for the traditional data center with a compact solution that significantly reduces rack space, cabling and power. Whether hosted on Globecomm’s cloud network or implemented at a customer site, each system is designed with Globecomm’s hallmark resiliency offering high availability.
- Lower and more efficient CAPEX
- Improved OPEX implementing microservices
- Faster time to market
- Greater revenue opportunities
- Scalability via flexible architecture
- Multi-channel distribution capacity
Vice president of broadcast technology Augusto Villasenor will speak at the NAB Show on Sunday, April 8. His topic: “Stuck in the On-Ramp to the New Data Highway? Take the Media Enterprise Service Bus.” As part of the Broadcast Engineering and Information Technology Conference, Augusto will describe an architecture that leverages the cloud to automate and deliver workflow using IP-connected standard servers and software-defined processes.
Augusto has pioneered Globecomm’s development of virtual production and distribution processes. His presentation will show how to can simplify system design, reduce cost and eliminate unnecessary content re-packaging, and how the Media Enterprise Service Bus can be integrated into any virtualized video infrastructure.
The business of television is not the only one taking advantage of virtualization and cloud processing. Rollins Corporation, a world leader in pest control, operates a video-based distance-learning network to keep its 12,000 employees around the world up to date on techniques, materials and policies.
Facing the need to upgrade its production and distribution system, Rollins wanted employees to be able to consume content on any device, to mix live and recorded content in a single, easy-to-navigate platform, and to save a lot of money in the process. They got it in all Tempo, Globecomm’s enterprise distance learning streaming platform that offers Managed Video as a Service via the cloud for secure delivery of live and on-demand content.
NAB Show 2018
April 7-12, 2018, Las Vegas, NV
AFCEA C4I Symposium
May 8-10, 2018, San Diego, CA
Entelec Conference & Expo
May 15-17, 2018, Houston, TX
Hart Energy DUG Permian Basin 2018
May 21-23, Fort Worth, TX
Globecomm – Recipient of the world’s first Better Satellite World Award.